Billabong team up with Sony for VAIO W netbook
Posted by SonyBrands on May 23, 2010 in News, Sony Laptops | 0 commentsThe Billabong special edition VAIO W has just been announced and will be available this June in Australia for $749SRP. This is the first collaboration product between Billabong and Sony. The VAIO W netbook series Imperial Lime has a very nice and funky look which is a result of splashes of bright colors; blue, lime green and black. This netbook includes Billabong content which includes images and video from a new TV series. The TV series is featuring a selection of Billabong’s key surfing athletes.
Tanigaki, the Marketing Manager of Sony VAIO Australia, said the collaboration of a product with Billabong is focused for the youth market and developing them a relevant product.
The average age of notebook users is getting younger as they are increasingly used in schools and universities. Teaming up with Billabong, the world’s leading action sports and Lifestyle Company, on this new VAIO notebook is a fantastic way for us to create a product that really appears to a younger tech savvy audience. Like Sony, the billabong name commands huge respect all around the world and the VAIO W series Imperial Lime will connect with fans of both brands. Together we chose the Imperial Lime design for our first join product because it utilizes bold colors and a story that will resonate with Billabong’s audience.
Take a look on the specification of the product:
• Intel Atom N450
• Support hyper threading.
• Windows 7 Starter
• 10.1 LED backlit widescreen
You cannot play 1080P videos from YouTube on the netbook but, the display is very much crisp with it’s 1366×768 resolution. It has 2 USB ports and also One Ethernet port and an inbuilt webcam and microphone which comes in very handy for Skype and also for recording lectures.
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